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2016
Tracking the great auto migration in China
The Client A Fortune 500 European brand of luxury automobile The Background Being a leading auto brand globally, our client aims to be in the forefront of conquering new territories and entering new markets. At the time of the study, China was a relatively young car market, especially luxury car segment! The challenge was to grab market share by enticing car<div class="h10"></div><a class="more-link1" href="https://www.asiainsight.com/industries_and_case_studies/tracking-the-great-auto-migration-in-china/">Read more</a> ...
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2016
Store Performance & KPI Tracking
The Client Global technology giant The Background With thousands of stores across Asia Pacific, it can be a huge challenge to ensure that final tier stores in every city adheres to the expected standards of selling and in-store execution (brand stock, Point of Sale materials, promoters). Our client offers an extensively large range of products, each having numerous models and<div class="h10"></div><a class="more-link1" href="https://www.asiainsight.com/industries_and_case_studies/store-performance-kpi-tracking/">Read more</a> ...
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