Who We Are What We Do Industry Expertise Where We Are Media Centre Careers Contact Us


Advertising Development
and Evaluation
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Branding and Positioning

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Business-to-Business
Research
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Channel Research
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Consumer Research
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Customer Loyalty
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Customer Satisfaction
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Employee Satisfaction &
Opinion Surveys
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Internet Portal Development
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New Product Development
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Pricing Research
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Problem Research Analysis
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Segmentation and Profiling
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Usage and Attitudes


 

Internet Portal Development

 

AI Interactive is a division of Asia Insight that provides market research services to our Internet clients.

We provide research consultancy from conceptualisation to implementation of new Internet portals and web-based solutions, as well as evaluation of existing ones.

Our research work has contributed to supporting clients from various industries in the strategic development of their portals and web-based solutions, as well as monitoring and tracking of their desired results after implementations.

Examples of studies we have conducted include:

E-commerce site development

Internet banking site development

Customer support site development

Customer satisfaction tracking of e-commerce site

Website usability test

New Internet/online services concept development

Value proposition and positioning of portal

Market segmentation on portal usage

Motivations, attitude and usage studies

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